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Jane Harper

JH

Marketing Specialist

jane.harper@email.com · +44 7700 900221 · Bristol
linkedin.com/in/jharper

Profile

Marketing specialist with 7 years of experience in digital and performance marketing. I run cross-channel campaigns with an annual budget of over £200k and rigorously track their return. I combine an analytical approach with a feel for content and brand.

Experience

Marketing Manager2020 – present
Notino

I run performance marketing for the UK market.

  • Achieve a return on ad spend (ROAS) of 6.8
  • Increased organic website traffic by 45%
  • Manage a £200k annual budget across channels
PPC Specialist2017 – 2020
Mall Group

I managed paid search campaigns.

  • Optimised a £120k annual Google Ads budget
  • Reduced cost per conversion by 22%
Marketing Assistant2016 – 2017
Alza

Supported the marketing team.

  • Campaign preparation and regular reporting

Projects

E-shop rebranding2021
Project lead

Coordinated a cross-functional team.

  • Led 8 people across design and development
  • New identity brought +30% conversion

Education

BA Marketing and Communications2013 – 2016
University of Bristol

Skills

Google Ads
Analytics
SEO
Copywriting

Interests

YogaPodcastsCooking